App, Yes or No?

Get Quick Clarity on Your App Idea in 6 Weeks

Before you spend on development, get a clear Yes/No decision backed by real customer insights. Don’t build an app no one wants.

Don't waste time and money!

Building the wrong app will be an expensive mistake, but you also know there's a huge opportunity. You need to get some quick answers to make the right call. Our 6 week process will answer 4 key questions.

Do our customers really need it?

You think customers may benefit from an app, but you're not entirely sure. The wrong app could end up wasting valuable time and money, damage your reputation and leave customers frustrated.

Did we overlook any customer pain points?

You know your customers well, but it's not yet clear what features are really going to make them happy and drive engagement. You want your app to bring them maximum value and convenience.

Will it bring the results we think it will?

It will be hard to get sign-off if your app isn't likely to bring ROI. You've got some projections around revenue and customer growth, but it's hard to know if they are realistic.

What is working for our competitors?

You've taken a peek at competitor apps and got a feeling for what they're doing. However, it's hard to find what's actually working for them. You need data.

"I’m now building my second start-up, The Receipt Safe, and am trying to methodically work through the discovery and design process. I feel happy to take my time, listen to the product feedback and enjoy the process."

Becky Baker

Founder & Entrepreneur

How we help you get there

Over six weeks, we'll conduct the necessary research and analysis in these areas:

Understanding your goals

We'll gain an familiarity of your desired business outcomes, target audience and any ideas you have created so far.

Find out how your ideas resonate with customers

We'll conduct research to understand current problems, pain points and desires of your target audience. We'll then independently assess how well your ideas address their needs and make recommendations.

A fresh take on your market opportunity

A close look at the market size, who the customer is and where they are. What is the demand? How likely are you reach your business goals?

Deep research of your competitors

Using market-leading data tools, we'll look at other apps in the market and learn how they perform. What is working for them? What isn't? Do they have particular strengths and weaknesses we can learn from?

“Many of our customers have a gut feeling that an app could be a great idea, but struggle to pin down if customers will download and use the app. This package helps them validate the opportunity before spending big bucks.”

Tobin Harris, Managing Director

Pocketworks

About Us

We are UK app developers based in Leeds.

Founded in 2012, Pocketworks has grown to 19 people across five European countries. Our clients hire us as a long-term partner, assisting them with their mobile strategy, market research, user research, design, mobile development, cloud development, quality assurance and mobile growth hacking.